If you are writing a message for a large audience with diverse information needs and levels of interest in your topic, how should you focus your message?Write a separate message for each subgroupFormat your message in a table with one column of information for each subgroupEstimate the average level of audience knowledge and structure your message around thatTarget your message at the key decision-makers while incorporating the needs of other groups as much as possibleProvide a little bit of information for every segment of the audience

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