Well, for me personally I believe both are important. I don't mind paying more for a product if I know that it's made of much higher quality materials. However, there are limits to that where you might have two products where one is twice the price of the other, but it's only slightly higher in quality. In that case, it is more practical to make do with the cheaper product than to pay double for a similar product. This is why most people don't buy the most expensive, luxury goods, because the price is far higher relative to the quality of the product. The only people who buy such things are people who aren't worried about costs but care more about quality and brand names than anything else. So, I think it's ultimately about value, and balancing the quality of a product in relation to its price.

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